3D product visualization is an important tool for product based ecommerce businesses.

It allows customers to see products in a realistic way, which can be helpful in the decision-making process. So, if you’re thinking about starting an ecommerce business, or if you already have one, make sure to keep reading!

What is 3d product visualization?

A 3D product visualizer is a person that helps you create 3D renders of your products. They can be used for a number of different purposes, such as creating product mockups, 3D prototypes, or even for marketing purposes.

It is also an important part of any successful ecommerce business. Having product renders can show your potential shoppers that you are professional and trustworthy, leading them from ‘just browsing’ to loyal customers. 

Getting started with selling products online

There are a few things you need to first consider before you start selling products online. First, choosing the right CMS (content management system) for your business. If you are hiring a website designer or developer, they will likely have a suggestion for one that suits your needs. If you need a suggestion, you can always contact us as well will get you on the right foot!

Secondly, understanding the importance of product design is essential. How does your product sit within the marketplace? Is it unique? Do you have strong product descriptions and beautiful product photos?

Once your site it up and running, there are a few other things you can do to really set yourself apart from your competition, such as: 

• Use video to show off your product
• Enable customer reviews
• Use social media to your advantage
• Use creative marketing campaigns
• Offer incentives

It’s pretty clear to see that running an ecommerce business can be a ton of work! That’s why doing it alone can be tough, especially when it comes to the most important part of the buying process; the product image. 

Why your product images matter

Product photos are essential for any online business – they help customers see your products in all their glory and make the decision to buy them. But taking good quality product photos is not always easy. 

Here are the basic needs for product photography:

1. A quality camera – This is perhaps the most important tool you need for taking good product photos. If you don’t have a good quality camera, your photos will not be good quality. Look for a camera with high resolution and good low light performance.
2. A tripod – A tripod will help you keep your camera steady, which is important for taking clear, sharp photos.
3. A light box – A light box will help you take photos that are evenly lit and free of shadows.
4. Photo editing software – Photo editing software such as Photoshop will help you remove unwanted shadows and place your products in a variety of fun mockups for your customer.

Essentially, product photography isn’t easy. Not to mention, it is one of the most important parts of making a sale. 

Great product images do the following:

• They give potential customers a clear idea of what your product looks like and how it works.You need multiple images in many ways to show off how beautiful and unique your product is.
• Good product photos can help your products stand out from the competition. You can develop and hone in on your brand, which will give your customers a better understanding of who you are and turn them into devoted fans.
• Impressive product photos can help create a sense of trust between you and your customers – if your photos look professional, then potential customers will be more likely to make the leap from browsing to purchasing
• They can also help boost your search engine rankings, since high-quality photos are often favoured by search engines. 

How 3D visualization helps grow your ecommerce business

Whether you already own an ecommerce business or are just getting started, you can see that product images are the most important part of making a sale, and should definitely consider investing in 3D product visualization. It can help you save money, sell more products, and create stunning visuals that will help promote your business.

The top 4 ways 3D product renders can help your ecommerce business:

1. Having more time to run your business. This is a BIG one. Why spend time constantly thinking about product image ideas when you can be focusing on making sales or managing your team?
2. Not relying on product photography, as it is a timely and expensive process. You not only have to rely on a photographer, but you also have to constantly be sending them your new products to photograph. It’s much easier to send your product design to a 3d visualizer for them to render in any way you’d like for unlimited content.
3. Have more content for your website and social media. This means more images of your products in various usages so your potential customer can fall in love with your products and trust your business. It also means you will stay top-of-mind on social media.
4. Having more professional and unique designs of your products can expand your brand and give you a unique voice. When you’re able to clearly position yourself in the marketplace, you can thrive. 

3D product visualization is perfect for any product ecommerce business and can exponentially improve your marketing, branding and sales. It can help businesses create more professional campaigns, generate trust and build your brand to new heights. If you’re looking at hiring a 3D product visualizer, then don’t hesitate to contact Bubblegum Group.